Luxury jewelry brand Ring Concierge has expanded its New York City retail footprint, celebrating the SoHo Grand Opening of its newest boutique this month. The new store, located at 435 West Broadway, officially opened on November 15, 2025, providing an immersive and sophisticated space for clients to explore the brand’s extensive collections.
The move into the vibrant SoHo district cements Ring Concierge’s commitment to in-person shopping, complementing its existing Madison Avenue store and Midtown bridal showroom. The new location blends a minimalist, polished aesthetic with a full assortment of the brand’s most popular offerings, including fine jewelry for everyday wear and their customizable bespoke bridal pieces.
Founded by Nicole Wegman, the brand is known for using social media to redefine how modern women purchase high jewelry. The Ring Concierge SoHo Grand Opening strategically targets the downtown clientele, offering personalized consultations and a relaxed, yet elegant, environment to shop for engagement rings and luxury accessories.
The boutique’s opening further establishes Ring Concierge as a leader in the digital-to-physical luxury retail space. By choosing this high-traffic, fashion-forward neighborhood, the Ring Concierge SoHo Grand Opening ensures the brand remains at the forefront of the diamond and fine jewelry market as the holiday season approaches.

