Olajumoke Orisaguna, fondly remembered as the Lagos bread seller who skyrocketed to fame in 2016 after being discovered by photographer TY Bello, is making a powerful comeback. Once a symbol of hope and resilience, Jumoke, known as “Jumoke Oniburedi,” has overcome years of hardship and is now stepping into the world of broadcasting.
Her rise to fame was like a fairytale. Spotted while selling bread on the streets of Lagos, she graced magazine covers, won endorsement deals, and became an inspiration to millions. But in a heartbreaking turn of events, she fell victim to a fraudulent manager who drained her finances, leaving her struggling to survive.
Speaking at The Comeback of Olajumoke (Oni Bredi) event hosted by the Cardinal Foundation, Jumoke shared her ordeal. “I really suffered and lost everything,” she revealed. Her former manager allegedly took her to South Africa for a documentary at Jumoke’s expense, only to return and give her a mere ₦50,000. Stripped of her earnings and fame, Jumoke was forced to beg for food to support her family.
Amid her struggles, key figures like TY Bello and Azuka Ogujiuba stepped in to provide financial aid and emotional support. TY Bello contributed funds, while Azuka paid Jumoke’s rent, furnished a shop, and ensured her daughters were cared for. Jumoke expressed heartfelt gratitude to these women, calling them her “saving grace.”
With the support of Azuka Ogujiuba and Mrs. Adedoja Allen, CEO of City FM and founder of the Cardinal Foundation, Jumoke is embarking on a new chapter as a broadcaster. The opportunity marks a fresh start for the resilient mother, who now says she has learned valuable lessons about trust and loyalty.
As Jumoke begins this new journey, her story serves as a testament to the power of second chances and the unyielding strength of the human spirit. From bread seller to broadcaster, her story continues to inspire hope and perseverance.
