Nigerian rapper Odumodublvck has set social media ablaze with his revelation that Rema, the Mavin Records superstar, gave him a whopping ₦40 million to fund the music video for his latest track, Pity This Boy. The shocking detail surfaced in a recently resurfaced interview that has now gone viral.
In the clip, Odumodublvck opened up about how the unexpected act of generosity came after he chose to release his song on the same day as Rema’s single, despite warnings from key industry figures.
“They told me not to drop my song with Rema,” he recalled. “But I went ahead. The same guy sent me ₦40 million to shoot Pity This Boy. Imagine if I had listened, maybe the Holy Spirit would have told him not to send the money.”
“THE MACHINE” — A Tweet That Broke the Internet
This revelation follows Odumodublvck’s now-viral tweet from June 9, 2025, where he first dropped the bombshell:
“REMA GAVE ME 40 MILLION NAIRA TO SUPPORT PITY THIS BOY RECORD. 40 MILLION NAIRA. WRITE THAT DOWN IN NIGERIAN MUSIC FOLKLORE. THE MACHINE.”
The phrase “write that down in Nigerian music folklore” has since been quoted repeatedly online, with fans hailing it as a monumental moment of unity and brotherhood in an industry often defined by competition.
Fans and Industry Reactions
The news has ignited a wave of admiration across social platforms, with users applauding Rema for the rare gesture of artistic solidarity:
• “Real recognize real. This is what the game needs,” one fan wrote.
• “Rema has just written his name in history, again,” said another.
• Others drew comparisons with historic collaborations in Nigerian music, calling the act “a lesson in humility and support.”
Rema and Odumodublvck: A Bond Beyond Music?
While the two stars come from different sonic lanes — Rema known for his Afrobeats/pop fusion and Odumodublvck famed for his raw, gritty rap — this moment may mark the beginning of a deeper alliance between two of Nigeria’s most influential young acts.
With Pity This Boy gaining attention and Rema’s profile still soaring globally, their link-up represents a shift in Nigerian music culture: less rivalry, more respect.
And if nothing else, Odumodublvck said it best —
₦40 million. Write that down in Nigerian music folklore.
